Country: Italy
Address: Via Rua Muro, 85 Modena, Italy
Type of reality: Company
Target audience: B2C
Claim: Fighting waste by feeding the soul
Web site: www.foodforsoul.it
Scenario
Every day, immense amounts of food are wasted globally throughout the food chain. This waste obviously has a great impact on the economy, food security and the environment. Food for Soul was created to try to solve not only the problem of food waste but also the problem offood insecurity.
In fact, there are millions of malnourished people in the world despite an abundance of food. In this context, Food for Soul is committed to combating food insecurity by providing healthy meals to those most in need. It then transforms excess food into useful resources for all poor communities.
Description
Food for Soul is a non-profit association founded by Massimo Bottura and Lara Gilmore, his wife. The goal behind this association is to combat food waste and food insecurity through social inclusion and cooking. The company was founded in 2016 and in a short time has been globally recognized for its innovative work of turning excess food into nutritious meals.
At the heart of what this company does are refectories, which are spaces created and operated by Food for Soul in different parts of the world. These refectories are not simply soup kitchens, but places of social inclusion where chefs, including renowned ones, use surplus and donated ingredients to prepare meals for those most in need. In addition to providing food, refectories are welcoming environments where people socialize and feel part of a community.
Food for soul, raises awareness toward reducing food waste through events and educational initiatives. It also collaborates with chefs, companies and volunteers to maximize the impact of all initiatives carried out and to promote change for the whole world.

Bibliography
- Food for Soul. (2019, November 28). About Us – Food for Soul. https://www.foodforsoul.it/it/chi-siamo/





